CAPACITY STRENGTHENING TOOL

Provider Behavior Change Implementation Kit

This I-Kit provides step-by-step guidance on using SBCC to change provider behavior, and thereby improve client outcomes.

The I-Kit is designed to help the user understand factors that influence provider behavior, design an assessment to understand the specific barriers your providers face, and develop an SBCC intervention to address those barriers. It is intended for anyone working with and interested in changing provider behavior and improving services. This may include service delivery and SBCC program managers and designers.

The goal of the kit is to: “Understand and prioritize barriers healthcare providers face; identify whether those barriers can be addressed by a social and behavior change communication (SBCC) approach; and develop an SBCC intervention to influence attitudes, beliefs and norms that undermine providers’ willingness and ability to perform their jobs well.”

Last modified: March 25, 2019

Language: English

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