Costing is the process of data collection and analysis for estimating the cost of a health intervention. High-quality cost data on social and behavior change (SBC) are critical not only for developing budgets, planning, and assessing program proposals, but can also feed into advocacy, program prioritization, and agenda setting.
The “Business Case for Social and Behavior Change (SBC) in Family Planning” synthesizes the SBC cost literature and SBC effectiveness literature in family planning to demonstrate the cost-effectiveness of SBC and the pathways through which effectiveness is achieved.
Breakthrough RESEARCH (BR) is gathering, analyzing, and sharing evidence on the costs and impact of social and behavior change (SBC) interventions to support the case that investing in SBC is crucial for improving health and advancing development.
Social marketing as a public health intervention has existed for several decades and is familiar to donors and governments in many countries. In some cases, it may be necessary to advocate for the intervention when its benefits and potential health impact are not well understood by local stakeholders.
Breakthrough RESEARCH, with input from the United States Agency for International Development (USAID) and cross-sectoral implementing partners, developed research and learning agendas (RLAs) to strengthen two important areas of social and behavior change (SBC) programming: integrated SBC programming and provider behavior change (PBC).
Breakthrough RESEARCH, through work led by Avenir Health, is gathering, analyzing, and sharing evidence on the costs and impact of social and behavior change (SBC) interventions to make the case that investing in SBC is crucial for improving health and advancing development.
Breakthrough ACTION Nepal supported the Government of Nepal (GON) to draft, extensively review, approve, and disseminate roles and responsibilities related to SBC for health.
This guide was designed as part of the Communication for Health Ethiopia project for community mobilizers, to help them engage key stakeholders at the woreda and community level in addressing relevant health issues.
This is a one-page brief describing the Communicate for Health project in Ghana. It lists the partners, the goals, and how this project fits into USAID's Health Results Framework.