As part of the GoodLife campaign, in June 2011 BCS and ProMPT, in partnership with the National Malaria Control Programme and the Ghana Health Service, launched the new “Aha ye de” malaria campaign. “Aha ye de” means “It’s Good Here” in Twi, one of Ghana’s national languages.

https://www.privatesectormalaria.org/2019/11/15/catalyzing-the-commercial-market-for-llins-in-ghana-end-line-market-analysis-2019/PSMP is a three-year project funded by the United Kingdom Department for International Development (DFID) and operated by the Johns Hopkins Center for Communication Programs (CCP). The purpose of the PSMP is to catalyze private sector engagement in malaria control, in particular in the supply and distribution of Long Lasting Insecticidal Nets (LLIN).

This brochure is a product of the Private Sector Malaria Prevention (PSMP) project.  PSMP is a three-year pilot program (2016-2019) intended to facilitate a functioning supply chain and competitive market for long-lasting insecticidal nets (LLINs) in Ghana.

Demand generation spots for LLIN replacement campaigns. These spots are specific for pre-, during & post-campaigns awareness and adherence to net use. The state-specific spots are used to announce details of the campaign and solicit the support of the general public for the campaign activities.