COVID-19 and Social Media

In response to the COVID-19 pandemic UNICEF, with the help of funding from Johnson & Johnson, US Centers of Disease Control and the Office of US Foreign Disaster Assistance (OFDA), has developed a health worker training content library that can be deployed on a variety of digital channels, including SMS, Social Media Messaging Apps (i.e., WhatsApp, Facebook Messenger, Viber, Telegram), and other app-based learning management systems.

Listening to people's questions and concerns is an important way for health authorities to learn about what matters to communities in response to COVID-19. This social listening platform aims to show real time information about how people are talking about COVID-19 online, so that health professionals can better manage as the infodemic and pandemic evolve.

WHO has launched a dedicated messaging services in Arabic, English, French, Hindi, Italian, Spanish and Portuguese with partners WhatsApp and Facebook to keep people safe from coronavirus. This easy-to-use messaging service has the potential to reach 2 billion people and enables WHO to get information directly into the hands of the people that need it.

COVID Connect is an app initiated by the South African National Department of Health to drive people to COVID-19 testing and accessing testing information and services from their phones.

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