-Business Planning

Social and behavior change (SBC) interventions like mass media, interpersonal communication, and community engagement play a critical role in improving health outcomes. Yet gaps in information on the costs and impacts of SBC interventions mean an incomplete picture of the value of SBC interventions, their contributions to social and health outcomes, and potential cost savings from implementing SBC programming for malaria.

La promotion de la santé est un moyen efficace pour accroître la participation individuelle et collective à l’action sanitaire, susciter la demande des produits de santé et favoriser l’utilisation des services de soins. L’approche a été recommandée en 1986 suite à l’adoption de la charte d’Ottawa par les États membres de l’Organisation mondiale de la santé (OMS). <--break->https://www.thecompassforsbc.org/sites/all/modules/wysiwyg/plugins/break..." title="">

Costing is the process of data collection and analysis for estimating the cost of a health intervention. High-quality cost data on social and behavior change (SBC) are critical not only for developing budgets, planning, and assessing program proposals, but can also feed into advocacy, program prioritization, and agenda setting.

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