INFO Report: Entertainment-Education for Better Health

Date of Publication
2008

The INFO Report is a companion to the Communication for Better Health Population Report and the Tools for Behavior Change Communication INFO Report.

Managers of family planning/reproductive health programs and policy makers can use this report to become more knowledgeable advocates for Entertainment Education (EE) and better prepared to oversee EE projects. Also, this report can help EE managers with choosing formats and producing EE products.

Contents include:

  • How EE works and its potential effects on knowledge, attitudes, and behavior
  • The best uses of the various EE formats
  • The important steps for managing EE projects, within the framework of the general process for developing communication programming
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