CAPACITY STRENGTHENING TOOL

7 Steps to a Successful Social Media Strategy

This short piece walks the reader through the seven steps to a successful social media strategy, including:

  1. Determine your goals and objective
  2. Research
  3. Create a digital rolodex of contacts
  4. Join the conversation to develop relationships
  5. Strengthen relationships
  6. Measure results
  7. Analyze, adapt, and improve

Last modified: July 23, 2021

Language: English