Zambia

These videos were created as part of the "Life is Precious, Take Care of It" campaign supported by Breakthrough ACTION Zambia. The videos feature three HIV positive men who tell their stories and explain how they live in good health and strength due to carefully adhereing to their ART regimens. They also remind men to get tested for HIV so that they know their status and to use condoms everey time they have sex.

These three videos, featuring Bernard, a preacher, Norah a comunity health worker, and Chief Shabila, offer three different perspectives on the work of the Breakthrough ACTION Zambia project, and were created at the end of the project as part of the closing activities.

The Zambia National HIV and AIDS Communication and Advocacy Strategy is designed to engage all stakeholders involved in Zambia’s HIV response. The strategy identifies how social and behavior change communication (SBCC) may be most effectively used to increase HIV-related health-seeking behaviors through a variety of approaches that are appropriate within the Zambian context and considered to have high impact.

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