Burkina

This brief offers practical guidance on how to use social listening as a tool to inform social and behavior change (SBC) programs. It is intended for global and regional SBC program implementers, evaluators, and donors in USAID priority countries. Social listening uses existing data from public online sources. It can be conducted both retrospectively and prospectively, enabling SBC program, research, and evaluation stakeholders to access relevant insights in a quick and cost-effective way.

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