Project Example

Suaahara 1000 days Brochure

Suaahara was a five year (2011-2016) project funded by USAID aimed to improve the nutritional status of women and children in 41 districts of Nepal. The project focused on improving health and nutrition behaviors at the household level through promotion of Essential Nutrition and Hygiene Actions (EN/HA), particularly Maternal, Infant and Young Child Nutrition (MIYCN), and addressing other determinants of under-nutrition, such as availability of and access to food, hygiene, quality of health care, child spacing and socio-cultural factors including gender and marginalization.

Suaahara was implemented by a consortium of partner organizations led by Save the Children.

The SBCC strategy established an internal quality materials review and production system to ensure that all partners in the consortium had mutually reinforcing, quality materials developed, pretested, produced and disseminated to the end user. The campaign coined a phrase for newly married couples within the first thousand days of their marriage – “1000 day couples”.

Suaahara developed this 1000 days brochure targeting 1000 days mothers and their families and give them information about how to take care of child and mother during 1000 days period. If families needed more service or counseling on the 1000 days they can go to Female Community Health Volunteers or nearby health institutions.

The brochures were developed for two region hill and terai and massively distributed in the Suaahara implemented hill and terai districts through NGO partners.

Source: Johns Hopkins Bloomberg School of Public Health/ Center for Communication Programs

Date of Publication: March 25, 2019