Malawi - Moyo ndi Mpamba Campaign Leaflets

Date of Publication
2012

To promote health behavior change across the six focal health areas of Malawi's Moyo ndi Mpamba campaign and increase brand recognition, SSDI-Communication produced a series of posters, leaflets, billboards, and radio spots that it disseminated on a massive scale.   

Attached are eight pamphlets on cholera, malaria, family planning, and nutrition, in English and Chichewa.

SSDI-Communication supported the Ministry of Health in realizing its ambitious health promotion agenda by developing and running a multimedia, multi-level Moyo ndi Mpamba, Usamalireni (“Life is precious, take care of it”) campaign, from 2011-2016. The ultimate goal of this campaign was to promote positive health behaviors and create demand for available services across six focus health areas – HIV & AIDS; family planning; nutrition; maternal, neonatal and child health; malaria; and water, sanitation and hygiene – and with audiences across the socio-ecological landscape and all targeted life stages.