Malawi - Moyo ndi Mpamba Campaign Leaflets

Source
SSDI-Communication
Date of Publication
2012

To promote health behavior change across the six focal health areas of Malawi's Moyo ndi Mpamba campaign and increase brand recognition, SSDI-Communication produced a series of posters, leaflets, billboards, and radio spots that it disseminated on a massive scale.   

Attached are eight pamphlets on cholera, malaria, family planning, and nutrition, in English and Chichewa.

SSDI-Communication supported the Ministry of Health in realizing its ambitious health promotion agenda by developing and running a multimedia, multi-level Moyo ndi Mpamba, Usamalireni (“Life is precious, take care of it”) campaign, from 2011-2016. The ultimate goal of this campaign was to promote positive health behaviors and create demand for available services across six focus health areas – HIV & AIDS; family planning; nutrition; maternal, neonatal and child health; malaria; and water, sanitation and hygiene – and with audiences across the socio-ecological landscape and all targeted life stages.