This Brief is intended for USAID Mission and Washington technical and management staff who are considering designing integrated social and behavior change communication (SBCC) projects, or who would like to better understand and manage existing projects. The brief defines key concepts, outlines the advantages and challenges of integrated SBCC programming and highlights important considerations for USAID staff throughout the design, implementation, monitoring and evaluation of the project.
The Tool for Multisectoral Integration of Social and Behavior Change Programming
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This guide provides information on how USAID can think and work in ways that are more politically aware, an approach known as “thinking and working politically” (TWP), through the use of Political Economy Analysis (PEA). PEA is a structured approach to examining power dynamics and economic and social forces that influence development. PEA can help to operationalize the process of thinking politically, while USAID’s initiative on Collaborating, Learning and Adapting (CLA), supports the operationalization of working politically. Together, they can add significant value to a mission’s strategy, projects and activities.
The Thinking and Working Politically (TWP) Community of Practice (CoP) aims to help practitioners understand how to translate the evidence that political factors are usually much more important in determining developmental impact than the scale of aid funding or the technical quality of programming into operationally relevant guidance. The CoP undertakes the following activities: workshops and working groups to bring together practitioners and researchers to discuss issues related to thinking and working politically; learning resources to support agencies in adopting politically-aware approaches across their activities; and, case studies and research reports to support sharing knowledge and experience.
The portal provides an open access communications bridge between organizations, communities, consortia, and global partners working on an integrated approach to natural resource management linking nature, energy, and human health. The portal is designed to foster the evolution of a diverse community willing to share their expertise, social and professional networks and work together across time and physical boundaries on the ground as well as inside virtual teams.
SPRING conducted a systematic review of peer-reviewed evidence regarding the effectiveness of Social and Behavior Change Communication (SBCC) approaches to increase the uptake of three key nutrition behaviors: women's dietary practices during pregnancy and lactation; breastfeeding practices; and complementary feeding practices. This review also identifies gaps in the evidence and provides recommendations for further areas of study. The SBCC interventions included in the review can be broadly categorized into three areas: interpersonal communication, use of media, and community/social mobilization.
The Social and Behavior Change/Family Planning (SBC/FP) Evidence Database is a unique resource that compiles and highlights key SBC successes. This database presents a collection of 249 articles describing interventions or studies that address family planning challenges through SBC approaches.
This study supports the importance of including Family Planning/ Maternal and Child Health (FP/MCH) as part of integrated projects to enhance resilience. The paper identifies components of resilience that could be measured in Population, Health and Environment (PHE) and other integrated development projects, and uses data from a PHE project in western Tanzania to measure resilience and better understand the links between resilience and family planning. The research aims to establish which factors contribute to resilience in the project area, with the ultimate goal of understanding how to build potential resilience among people in ecologically rich regions who rely on natural resources for their livelihoods.
This study investigated the demand and supply side barriers to accessing family planning that women with young children, adolescent girls and young women face. Employing a user-centered design, the research explored how the Njira project can create acceptable and feasible linkages—tailored to the needs of these priority target groups—from its project platforms to government family planning services. The study also explored community perspectives on connections between population growth, family planning, health, and food security to leverage the project’s health and non-health platforms in promoting social acceptability of family planning use.
The USAID's Office of Food for Peace strategy builds on the FFP 2006–2010 strategic plan, draws on lessons learned during its implementation, and embraces new approaches and tools that have emerged in recent years to increase the impact of U.S. Government food assistance as a critical tool in global efforts to end hunger and poverty. The Strategy presents a revised conceptual framework for food and nutrition security and examines food security's linkages to other sectors, including family planning, agriculture and governance.
Counterpart International’s Inclusive Social Accountability (ISA) developmental framework integrates elements of social inclusion and community accountability into one comprehensive approach. It is designed to be mutually supportive at every level — educating and allowing informed citizens to effectively hold their governments accountable, while simultaneously building the capacity of governments (and where necessary, their private sector partners) to deliver quality social services that are equitably distributed. The framework includes the building blocks of the ISA approach along with a number of methodologies that can facilitate its implementation.
A list of publications and tools demonstrating the value and best practices of integrated design, delivery and evaluation of programs.
This resource library offers a curated list of practical tools helping relief and development practitioners understand and tackle the barriers that prevent people from following the desired behaviors.
SPRING publications curate evidence, best practices, and policies to help improve nutrition through health, agriculture, and economic development programs.
BRIDGE is a five-year project (2015-2020) managed by USAID’s E3 Forestry and Biodiversity Office. The project advances the second goal of USAID’s Biodiversity Policy, to “integrate biodiversity as an essential component of human development.” BRIDGE collaborates with USAID missions and regional and technical bureaus to identify and promote integrated programming approaches and contribute to the evidence base for integration. The USAID BRIDGE project builds on lessons learned from decades of USAID initiatives to promote and support the integration of biodiversity conservation with other development sectors including climate change, DRG, food security, and health.
This report synthesizes learnings from 102 health and multisectoral programs, including a rich set of program examples and three case studies, to illustrate the various ways programs are integrating family planning with nutrition and food security interventions. Lessons learned, promising practices for programming, and recommendations for USAID are also provided in the report and brief.
This guide was prepared primarily for practitioners who participate in the implementation of GIZ’s food and nutrition security programs. This document provides information on: what is social and behavior change (SBC); what drives human behavior; step-by-step, how to integrate SBC into the various stages of an intervention; and, where to find the most helpful tools, guidance, examples and other resources.
The SBC Program Monitoring course will provide learners with a foundation in monitoring for any type of programmatic intervention. The course is part of a comprehensive learning suite that includes a collection of resources to assist program staff to monitor their SBC programs by drawing upon proven tools and case studies. The course will equip learners to design their monitoring strategy.
The Barrier Analysis tool is a rapid assessment tool used in community health and other community development projects to better identify barriers to behavior change that would have a significant positive impact on the health, nutrition, or well-being of targeted groups in a project area. The tool also helps staff members to identify positive aspects of behaviors which can be used in health promotion efforts. The tool is in some ways similar to Doer/NonDoer Analysis (part of the BEHAVE framework), but focuses on a much broader list of possible determinants and barriers.
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