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"Rhythm of Life" is Zambia's first music festival and health fair developed under the Health Communication Partnership, a six-year project funded by USAID, which provided family planning, reproductive health and maternal and child health service, HIV counseling and testing, counseling and referral for male circumcision, malaria testing, and othe

This is a short video (about 1.5 minutes) about getting tested for HIV.  It encourages the viewer to stop caring about what others think, and get tested so that they know the truth about their health status and can take action.

The strategies of bringing the MTV Shuga messaging to live audiences for more personalised involvement of staff and celebrities and for providing actual HIV testing opportunities resulted in the creation of touring festivals/shows.

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