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Costing is the process of data collection and analysis for estimating the cost of a health intervention. High-quality cost data on social and behavior change (SBC) are critical not only for developing budgets, planning, and assessing program proposals, but can also feed into advocacy, program prioritization, and agenda setting.

This training aims to impart the skills needed for peers to facilitate small groups of young married women and first-time parents, which can reduce these young women’s social isolation and increase knowledge of sexual and reproductive health. The training is designed for use in francophone West Africa, where a significant proportion of adolescent girls aged 15–19 and young women aged 20–24 are married or living in union, but it can easily be adapted for other settings.

This primer is intended to help health officers employed with the United States Agency for International Development (USAID) to design and support appropriate and sustainable social marketing programs from start-up to graduation.

Communication plays a powerful role in addressing behavioral barriers and shaping demand for health products and services. Uptake of short-acting methods of contraception and combined use of ORS and zinc to manage child diarrhea remains low in India.

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