The Tunakuthamini theme song encourages listeners to support PLHIV.
TCCP - Tunakuthamini (Tanzania)
Tunakuthamini radio spots feature characters modeling support for PLHIV in different types of relationships, including best friends, cousins, an uncle and nephew, brother and sister, brothers, and a husband and wife.
These five Tunakuthamini (We value you) HIV care and treatment campaign posters feature executions of parents of children living with HIV, a discordant couple, a concordant positive couple, workmates, and health providers. In each case, supporters show how they encourage and assist PLHIV.
This 4-page overview provides information on the strategic design, implementation, monitoring, and evaluation of Tanzania's Tunuakuthamini (We value you) national HIV care and treatment campaign.
This concept note lays out the communication strategy for Tanzania's national HIV care and treatment campaign.