Advanced Audience Segmentation

As an online email and marketing company, MailChimp specializes in reaching audiences with information, and offers helpful information about how to create those messages and how to identify those audiences.

This flipbook was developed as part of a wider program to use advanced audience segmentation (AAS) techniques in order to properly direct family planning  (FP) messages to specific audiences. 

This questionnaire was developed as part of a wider program to use advanced audience segmentation (AAS) techniques in order to properly direct family planning  (FP) messages to specific audiences. 

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